Date & Time
Tuesday, September 22, 2026, 2:00 PM - 5:00 PM
Name
Walking Tour: Sustaining Storefront Activation in Downtown Pittsburgh
Description
- Learn how the Pittsburgh Downtown Partnership used the urgency of the 2026 NFL Draft to accelerate a coordinated, long-term storefront activation strategy
- Evaluate how different activation tools (pop-ups, artist installations, public realm upgrades) perform differently in strong versus economically challenged corridors - Identify financial, legal, and partnership structures that support vacant storefront activation while preserving long-term leasing flexibility
- Leave with a replicable framework for activating vacant storefront and leveraging catalytic moments to build retail systems that can endure beyond a single event